Sunday, March 7, 2010

helvetica

we just watched this multi-awarded documentary.


pretty amazing. i never thought how important the font 'helvetica' is.

(note: this post is in arial... no helvetica option... arial is a close cousin)

helvetica is the epitome of the modernist typeface...

the perfect modern font, if you will -- it's the font-of-choice of many modernist graphic designers.

i don't think we realize how much helvetica is part of our lives...





needless to say, knowing what i know, i shall use this font as much as i can from now on. haha!

2 comments:

mochi said...

Wow wow wow now I love Helvetica - I never even noticed it as a choice!! (p.s. when can we watch the dvd?heehe)

flower said...

let's watch this weekend? i miss you guys na.